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How to start a slow business 1 - Create your own title

June 15, 2019

スローなビジネスのはじめかた 1 ー 自分の肩書きを作ろう

Hello, this is Meri who is a little disappointed that Tokuko's serialization has ended. When I was thinking of writing something after the serialization ended, the time came unexpectedly early.

The title I came up with was "How to Start a Slow Business." Mr. Tokuko's serialization has almost ended with the start of amirisu, and I thought it would be a good idea to talk about this company, which is where we are now, from our current perspective. In the world, there seems to be a utopian word called slow business, which refers to a company that makes and sells particular products, does not grow, and does not generate much profit. There are some overlapping parts of the business, but they are a little different. Let's say it's a business we started to make slow fashion and a slow lifestyle come true.

I jumped into my life wondering if I could survive even if I started a company, and I was able to continue my life for five years. In terms of looking back, I would like to talk about what we usually think while touching on us during the founding period.

The introduction has become longer, but the theme this time is " Let's make your own title ."

Any small step is fine. try something for the first time

One of the things that makes me happy about starting a business before I turn 40 is the wealth of personal connections I have. Thanks to working hard and continuing as a company employee for 14 years, of course I learned a lot in terms of work, but I was also able to meet so many people. Now, there are many people I can talk to about any problem, and that is one of the reasons why amirisu has continued so far.

Networking is not something you can do even if you keep silent. First of all, go out to various places. In times of need, it is the people who have different knowledge and experiences than you who speak up. Even if you go to a gathering of the same industry, there is no spread. Inter-industry exchange meetings are often held, and I think there are many good things to do if you take the plunge and participate.

But when I could only say, "I'm Tanaka from XX Corporation," and I was working in marketing at a financial institution, it was painful to attend such gatherings. There are many confidential matters when talking about work, and there is nothing to talk about honestly. As soon as I started amirisu, it became very easy. No one has ever seen a knitting magazine. Since it starts with "What is that?", there is a lot to talk about.

I've been getting more and more calls from friends saying that I'm doing something interesting. A lot of interesting people are coming, so how about Meri? Said, now you can call the event. Now that I have a two-year-old, I can't go out very often, but even so, I almost never turn down invitations to cross-industrial gatherings. participate anyway. The people I became friends with and who were introduced to me by Imozuru Shiki are the ones who support me today.

Colleagues, former friends and family are, of course, reliable supports. But I can't talk much about the company. The more friends and acquaintances you have who can give you business advice and share the latest information, the better. That's what we feel after continuing amirisu for over 7 years.

First, you need to try something. Make your own title. If you work for a company, make a second business card. It doesn't matter what it is. Then try to make a website. Something might start from there.

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